Whitney Dailey, Cone's Director of Marketing, comments on the rise of branded educational initiatives.
Imelda Suriato, vice president of Cone Communications, says the consumer needs to be the focus, not the brand.
In this interview, Imelda discusses the importance of data and analytics, what brands can learn from nonprofits and how to keep up with today’s consumers.
In PR News' Graduate Education Guide for Communicators, Cone's Aaron Pickering discusses his own experiences pursuing a master's degree in PR.
In Financier Worldwide, Mike Lawrence, Cone's Chief Reputation Officer, discusses how the CRO position should be structured within an organization.
For the fifth year in a row, Cone Communications will join Sustainable Brands 2016 (SB’16) as a silver sponsor, helping to lead and facilitate the exciting sustainability and social impact conversation taking place over the four-day conference in San Diego on June 6-9.
Two-thirds of American employees feel their work and personal life are becoming increasingly blended and nearly all (93%) want to work for a company that cares about them as an individual, according to the 2016 Cone Communications Employee Engagement Study.
For more than 15 years, Suriato has been delivering creative, insights-driven communication solutions and engineering award-winning digital and social strategies for global brands including Coca-Cola, Verizon,...
In the wake of Black Friday, Small Business Saturday and Cyber Monday is #GivingTuesday. Harnessing the power of social media, #GivingTuesday is asking shoppers to observe the season of giving in a different way: by first donating, then sharing their giving stories using the hashtag #GivingTuesday.
Petrie brings more than 20 years of experience leading global consumer and consumer technology campaigns to Cone’s award-winning consumer brand marketing practice.
From buying products associated with a cause they care about to using their online networks to amplify social and environmental messages, Millennials are universally more engaged in corporate social responsibility (CSR) efforts, according to the newly released 2015 Cone Communications Millennial CSR Study.
Starr is a global CSR expert with over a decade of experience in developing and activating programs for a variety of Fortune 500 companies and leading nonprofits.
Although 82 percent of Americans expect companies to report on the progress of their social and environmental efforts, only 17 percent of Americans say they have read a corporate social responsibility (CSR) report in the past 12 months, according to the newly released 2015 Cone Communications/Ebiquity Global CSR Study.
Cheryl will lead the agency’s new business and agency partnership efforts, drawing on her nearly 25 years of experience in brand and marketing communications, including past roles with the United States Olympic Committee (USOC) and Octagon.
With nearly 20 years of experience, Manley will lead the agency’s award-winning strategy and communications practice that has developed, counseled and implemented impactful programs for leading brands.
Global consumers feel a personal accountability to address social and environmental issues and look to companies as partners in progress, according to findings from the 2015 Cone Communications/Ebiquity Global CSR Study.
Cone Communications (Cone) announced today that it will partner with Alcoa Foundation, one of the largest corporate foundations in the United States, to support Alcoa Foundation’s sponsorship of the first SkillsUSA manufacturing team competing at this summer’s 43rd WorldSkills Competition.
Though there are many, many people who use Twitter for good, Give Local America has identified 100 must-follow influencers that focus on sharing quality online fundraising information with small and local nonprofits. Cone Communications' Whitney Dailey makes the list.