BOSTON (April 22, 2008) – The Holmes Report, a highly respected PR industry trade group, has recognized Cone as the nation’s top strategic agency. In its recent newsletter, the Holmes Report had this to say about Cone as “Strategic Agency of the Year:”
Over the course of a decade, Cone has established itself as a thought leader in “cause branding,” developing much-quoted research into consumer attitudes toward cause-related marketing. But over the past couple of years it has also developed strong capabilities in brand marketing (new product introductions, special events, sponsorships, media relations and more); crisis communications (risk management, crisis simulations, media training and more); and corporate responsibility practice (stakeholder engagement, program development and social and environmental reporting). The result is that Cone can now provide its clients with a holistic approach to building brand trust, helping clients develop deep and meaningful relationships with their customers and other key stakeholders, and integrating corporate responsibility strategy with communications strategy.
“It’s gratifying to be recognized for our holistic approach to working with clients on developing long-term, trusted relationships with key stakeholders,” said Jens Bang, president and CEO of Cone. We have a focused, multi-disciplinary approach to our clients’ business that looks at needs from the highest strategic level and then executes down to the final details.”
Cone, LLC (www.coneinc.com) is a strategy and communications agency engaged in building brand trust. Cone creates stakeholder loyalty and long-term relationships through the development and execution of Cause Branding, Brand Marketing, Corporate Responsibility, and Crisis Prevention and Management initiatives. Cone is a part of the Omnicom Group (NYSE: OMC) (www.omnicomgroup.com). Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, interactive, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.