NIEMAN MARCUS SELECTS CONE COMMUNICATIONS
As part of the assignment, Cone has the opportunity to develop a charitable giving strategy for Neiman Marcus that stays true to their brand while offering local flexibility to ensure relevance in store communities.
“Neiman Marcus chose Cone for their expertise in creating strategic philanthropic programs that deliver both social and business returns,” says Ginger Reeder, vice president, corporate communications for Neiman Marcus Group. “We are confident that in partnering with Cone we will be able to establish a solid strategy that will drive greater awareness of our commitment to the community and deepen our impact.”
“We are proud to add such an amazing brand to our agency,” said Jens Bang, CEO of Cone Communications. “We look forward to helping Neiman Marcus further demonstrate its commitment as a company that cares.”
About Neiman Marcus
Neiman Marcus Group, Inc. operations include the Specialty Retail Stores segment and the On-line segment. The Specialty Retail stores segment consists primarily of Neiman Marcus and Bergdorf Goodman stores. The On-line segment conducts direct to consumer operations under the Neiman Marcus, Horchow and Bergdorf Goodman brand names. For more information, visit neimanmarcusgroup.com.
About Cone Communications
Cone Communications (www.conecomm.com) is a public relations and marketing agency known for igniting brands with high-impact strategies and programs based in deep insights, unique subject matter expertise and innovation. Focusing on key areas such as brand communications, social media, corporate social responsibility, cause marketing, entertainment marketing, nonprofit marketing, and crisis prevention/management – the agency is positioned to help clients achieve both business and societal outcomes. Cone Communications is a part of Diversified Agency Services, a division of Omnicom Group Inc.
About Diversified Agency Services
Diversified Agency Services (DAS), a division of Omnicom Group Inc (NYSE: OMC) (www.omnicomgroup.com), manages Omnicom’s holdings in a variety of marketing communications disciplines. DAS includes over 200 companies, which operate through a combination of networks and regional organizations, serving international and local clients through more than 700 offices in 71 countries.
About Omnicom Group Inc.
Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.