In our 2013 CSR trends round up, we commented on companies turning to unlikely partners to solve complex CSR issues, including Nike's partnership with NASA, the U.S. State Department and USAID. Now, the power of unexpected alliances reemerges, this time in a collaboration between two of America's biggest retailers – who just happen to be direct competitors.
Food waste is making headlines across the globe. In the United States alone, 31 percent – or 133 billion pounds – of the available food supply went uneaten in 2010, according to the USDA.
Americans celebrated our nation this month with flags, parades and fireworks, but companies are showing their American pride in a slightly different way. The business trend over the past 20 years may have been focused on globalization and our increasingly connected world, but some companies have decided to concentrate on efforts a little closer to home.
Companies are continually pressed to innovate products and services to address environmental concerns and many organizations, like Nike and Ford, are thinking outside the box to create materials that pave the way for a leaner and more efficient future. However, oftentimes a sustainable innovation can create some very unsustainable byproducts – and it's up to companies to create solutions that benefit both business and society.
While recently watching “Orange Is the New Black,” it occurred to me that activism is back en vogue. In this particular episode, an inmate stages a hunger strike to get better treatment for her fellow inmates. But her message is unfocused and her true motivation is unclear. Of course, she goes about it all wrong, and, in the end, it means nothing.
Companies involved in CSR sometimes struggle to find the best way to help solve critical social and environmental issues. Does the silver bullet lie in philanthropy, volunteerism or cause marketing?
Think twice before swatting that bee at your Fourth of July barbeque –bees are in trouble and they're getting some big-hitting supporters behind the cause. Colony Collapse Disorder, a serious problem threatening honey bees, is making headlines again this week with a number of new announcements around the issue.
With the FIFA World Cup well underway, all eyes are on Brazil — and not just on the soccer pitch. Holding court as both a BRIC emerging power and “Fragile Five” economy, Brazil now finds its flaws pushed into the spotlight as the world tunes in.
Coffee giant Starbucks has raised the bar once again for how companies should demonstrate their values in action.
Last week I attended the SHE Summit at the 92nd Street Y. SHE Summit is a global women's leadership and lifestyle event, bringing together 60+ remarkable thought leaders, partners igniting change and thousands of influential women to celebrate and discuss female potential and possibility.
This week at the Sustainable Brands in San Diego, companies from all over the country gathered to talk about CSR. The conference was filled with leaders from some of the most respected companies in the world, a slew of socially conscious start-ups and representatives from NGOs working throughout the globe.
Do you know if your social impact commitments are delivering return? It's a critical question – one that many companies don't have the answer to.
With graduation season well underway, thousands of Millennials* are getting ready to enter the workforce, diplomas and ideals in hand. Numbering more than 80 million Americans, they are the largest cohort the U.S. has ever seen. And they are the first generation to grow up alongside corporate social responsibility (CSR) – in fact, a large majority have never known a world without cause marketing and CSR reports.
Prove Your Purpose recently sat down with Paulette Frank, Johnson & Johnson's* vice president of sustainability and Cone's partner for the 2014 Recycling in the Home Survey, to learn more about the company's sustainability commitments, what inspired Care to Recycle and what Paulette considers her greatest achievement.
Eighty-four percent of Americans hold companies accountable for producing and communicating the results of CSR commitments, according to the 2012 Cone Communications Corporate Social Return Trend Tracker, and companies are starting to take notice.
As the 2014 Cone Communications Food Issues Trend Tracker revealed, consumers are questioning not only where and how their products are made, but also what's in them.
As last week's Fashion Revolution brought the realities of supply chain conditions to light for millions of consumers, companies continue to respond with innovative solutions to the products they sell, thinking differently about how they are made, used and disposed.
Yesterday marked the one-year anniversary of the Bangladesh factory collapse, known as the deadliest disaster in the history of the garment industry and although Prove Your Purpose has tracked a number of company initiatives to improve supply chain standards over the past 12 months, there's still more work to be done.
As Earth Day approaches, we’re all reminded of the importance of doing our part to protect the environment.
Americans generated more than 250 million tons of trash in 2012, according to the EPA’s most recent information. That’s nearly 4.5 pounds of trash per person, per day.